Agency vs in-house

In-house makes sense when you are raising repeatedly and can keep the capability busy between rounds.

For a single round it rarely does. Platform verification in a restricted category, creative that survives review, and attribution that actually works are all things you learn once and then do not need for a year.

Short-Form Video Suite rents that capability for the length of the round, from $4,300, and hands you every asset and audience at close-out.